Royal Enfield is going to increase production in 2013

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Royal Enfield
Royal Enfield

Royal Enfield has announced it wants to increase the production of its bikes in 2013. The company has invested to built a new factory in Chennai, with this new facility Royal Enfield expects to increase its production capacity more than 1.5 million units per annum.

Siddarth Lal, CEO (Eicher Motors Ltd) said, “With our new plant at Oragadam (near Chennai) coming on-stream within the next few months, in 2013 we will have a total combined capacity of 1,500,000 units. We are already working to increase it beyond that by 2014.”

Currently, R.E manufactures its bikes at the Tiruvottiyur factory.
Royal Enfield has reported a 50 % increase in sales in the past two years, even though it’s bikes are targeted to a smaller audience than major motorcycle models. Royal Enfield plans to introduce new motorcycles near the end of this year.

 

Royal Enfield
Royal Enfield